Just like your fruits and veggies, extra virgin olive oil is best fresh. We recommend to look for the Harvest Date on the bottle. After harvesting and milling, the bitter and peppery flavours are at their greatest dimensions. Seasonal, regional and varietal characteristics shine through. Health-giving properties such as antioxidants and oleic acid are also at their peak. Vezorla is committed to freshness and transparency in every aspect of what we do. We declare the harvest date on the back label. Freshness is a important measure of quality. Why would you accept any less? Use it generously- and soon!